Bynder Analytics

Bynder Analytics helps teams deliver the ethos of content quality, not quantity. The visually intuitive content analytics dashboard helps companies unlock the valuable data behind their content so they can:

Measure internal content usage
With data on content views and downloads, users can find out which types of content are being used the most across the various departments and regions.

Demonstrate ROI
The ‘Most popular’ feature helps to identify the most valuable content and campaigns in an instant, with reporting capabilities to help back up your decisions with easily digestible data.

Track the progress of jobs
By following the progress of creative projects, including number of outstanding jobs, assets created, project stage, and users responsible, it’s easier for managers to recognize potential bottlenecks in a creative project, ultimately ensuring a much quicker time-to-market for content.

Pinpoint ineffective content
Measuring the popularity of assets stored in the portal helps teams see what’s working and what’s not. By recognizing files that are being neglected or underused, it’s clearer where you need to optimize or even remove particular content pieces.

Get an overview of what keywords are being used
By getting an insight into what search terms are typically used throughout the company, you can see what kind of content is most often accessed, and organize accordingly.

Ultimately, Bynder Analytics is about helping users discover the actual value of digital assets—backed up by data—within their Bynder portal, empowering better decisions, and better content.